Why Coaching?…. It’s better than Chocolate Cake!

I am a coach.  I love what I do.  A lot of people have good questions about my work.

One question that gets asked repeatedly is, “What is coaching?”

The best answer to “What is coaching?” is always to experience coaching.  It’s like trying to describe chocolate cake.

Image result for Chocolate cake

You can try to describe chocolate cake or you can eat chocolate cake.  There’s a big difference.

According to the International Coaches Federation, the governing and regulatory body for certified coaches, “Professional coaching brings many wonderful benefits: fresh perspectives on personal challenges, enhanced decision-making skills, greater interpersonal effectiveness, and increased confidence. And, the list does not end there. Those who undertake coaching also can expect appreciable improvement in productivity, satisfaction with life and work, and the attainment of relevant goals.”

Wow, right?

Another way of looking at the question “What is coaching?” is to hear what clients experience in a coaching conversation.  It’s sort of like asking what it feels like to eat chocolate cake.

Here are some candid responses from my clients.

Coaching feels like…..

Clarity and direction

Encouragement with action

Finding my bravest self

Focused empowering

Hard Work




Momentum with hope


Impending Change

Hopeful Moving Forward

Reorganizing of thoughts

Action Focused

Uncomfortable in a good way


Clear Direction

Vulnerability, Ownership, Clarity


I am honoured to offer my clients a conversation that can do so much!

So, instead of just asking, “What is coaching?” , try it! 

You’ll be glad you did.

It’s better than chocolate cake. 

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